Role Summary

He/she will be responsible for identifying, acquiring and managing business customers the company’s fiber internet
services. The role involves developing and maintaining strong client relationships, meeting sales targets and delivering
exceptional customer experience.

Responsibilities & Outcomes:

Sales and Revenue Generation

• Identify and target potential business customers for FTTH services.

• Proactive approach prospective clients through cold calling, referrals,
events and networking.
• Close sales deals, negotiate terms and secure contracts for FTTH
services.

Customer Relationship Management

• Build and maintain long-term relationships with clients to drive loyalty
and repeat business.
• Understand customer needs, propose suitable solutions, and provide
excellent after-sales support.
• Act as the main point of contact for customer queries, ensuring prompt
resolution of issues.
• Conduct periodic check-ins with clients to ensure satisfaction with
services.

Market Analysis and Strategy

• Conduct market research to identify trends, competitor offerings, and
potential opportunities.
• Provide feedback to Regional Sales Team Leader/Sales Manager on
product and service enhancements based on customer insights.
• Develop and execute effective sales strategies to capture market share
in assigned territories

Pipeline Management

• Maintain a robust pipeline of potential customers using CRM tools.
• Track all sales activities, opportunities, and client communications
accurately in the CRM system.
• Ensure timely follow-ups and updates on all leads to convert them into
paying customers.

Reporting and Documentation

• Prepare detailed sales reports, forecasts, and performance analysis for submission to the Regional Sales Team Leader/Sales Manager.

• Document all customer interactions, agreements, and feedback for
future reference.

Cross-functional Collaboration

• Work closely with technical teams to ensure seamless installation and
activation of services.
• Collaborate with marketing teams on promotional activities and
campaigns targeting business customers.
• Partner with the customer support team to address client concerns and
ensure high-quality service delivery.

Sales Targets

• Achieve or exceed monthly and
quarterly revenue and subscription
targets.
• Number of new FTTH connections
signed per month.

Customer Acquisition

• Number of leads generated and
successfully converted into
customers.
• Acquisition of high-value accounts
(large enterprises, SMEs).

Retention and Customer Satisfaction

• Customer retention rate and
renewal of contracts.
• Positive customer feedback and Net
Promoter Score (NPS).
• Pipeline Management
• Quality and volume of sales
pipeline maintained in the CRM.
• Accuracy of sales forecasting and
reporting.

Market Penetration

• Expansion into new business areas
or industries within the region.

• Market share growth for FTTH
services.

Operational Efficiency

• Timely submission of sales reports
and updates.
• Compliance with company sales
processes and policies

Requirements & Qualifications

• Diploma in Sales, Marketing, Business Administration, or a related field.
• Relevant certifications in sales or telecommunications will be an added advantage
• 3 years of experience in B2B sales, preferably in the ISP or telecommunications industry
• Proven track record of meeting or exceeding sales targets.
• Knowledge of FTTH solutions, internet technologies, and related services
• Proficiency in using CRM systems and sales tools.
• Excellent understanding of customer lifecycle management
• Strong negotiation, communication, and presentation skills.
• High level of customer service orientation and problem-solving ability.
• Results-driven, with a self-motivated and proactive approach to work.
• Strong organizational and time management skills.

Key Competencies

• Ability to identify and capitalize on sales opportunities.
• Strong business acumen and understanding of customer needs in the Kenyan market.
• Resilience and persistence in a competitive sales environment.
• Team player with the ability to work collaboratively across departments.

Closing Date: February 22, 2025